About Freedom Financial Solutions, Inc.

Freedom Financial Solutions, Inc. (FFSI) is a California financial services corporation formed on July 26, 2000.
The principals have been serving clients for over 30 years.
FFSI is operated as a partnership by Mr. Rod Taverna and Mr. Edward Davis.
FFSI operates a subsidiary, Best Discount Benefits, which was formed to provide non-insurance supplemental benefits to groups and associations.


FSSI is a diversified financial services corporation based in Southern California. It operates in dozens of States through its team of affiliated agents.

Rod Taverna

Founder and CEO

Rod has a BA from the University of Missouri and an MBA from National University in California. He is a retired U. S. Marine Corps officer, and has been listed for many years in Who's Who in America and Who's Who in the West. He is insurance licensed in CA (#0774812). Mr. Taverna also taught a course in Debt Management at Mira Costa College in San Diego, CA for many years..

Ed Davis


Ed served as a field supervisor and partner in a large insurance agency for over 40 years. He is a retired U. S. Army officer. Mr. Davis holds insurance licenses in CA (#0562851) and numerous other States.


Mr. Taverna and Mr. Davis are also the founders of the SMART Consumer Group, an educational organization which provides consumer and financial planning information to companies, groups, associations, government and military personnel.